MBA programs are still common, especially in the United States, one-year programs have become increasingly popular. Part-time and online programs are also widely available for professionals not willing or unable to take a year or two off to do a full-time program. Skills required by candidates to pursue MBA in Sales & Marketing degree are Mathematical Ability, Good Communication Skills, Analytical and Leadership Skills, Reasoning Skills and Problem-Solving Skills.
While all 2-year Full-Time Regular MBA programs offer this specialization in second year of their program, there are a few top Institutes offering Specialized MBA in this area. The Master of Business Administration (MBA) is an internationally-recognized degree designed to develop the skills required for careers in business and management.
MBA programs offer a general business focus, most allow students the option to specialize in a concentration. Specialization is recommended for those who know the career path in which they are most interested, but in some cases, it might take a bit longer to complete the degree compared to students in the general track.The value of the MBA, however, is not limited strictly to the business world.
Most MBA programs include a “core” curriculum of subjects, such as accounting, economics, marketing, and operations, as well as elective courses that allow participants to follow their own personal or professional interests. Some schools require that MBA candidates complete an internship at a company or organization, which can lead to concrete job opportunities after the program.
The program grooms students into immediately employable managers in core banking and financial services. Not only in India, but across the Globe the demand for the professionals with management skills and knowledge to demonstrate problem solving skills by understanding and defining the problems related particularly to banking and financial services, analyzing it and solving it by applying appropriate theories, tools and techniques, is rising.
If you pursue General MBA in IIMs or other top B-schools, you can choose your specialization at the end of first year but if you are taking admission in the specialized MBA program, you choose your specialization in the first year as you cannot change your specialized MBA program.
The Students who wish to get skills in the areas of Consumer Behaviour, Sales Management, Branding, Product Development, Market Research, Advertising & Communication, Services Marketing, Rural Marketing, Digital Marketing amongst others prefer specialization in Marketing Management.
MBA specialization in Banking & Financial Services is one of the most sought after specializations as it caters to the growing needs of management professionals for the Banking and Financial Services industry. The program is aimed to develop quality management professionals equipped with technical and managerial competency with a global mindset.
An MBA can also be useful for those pursuing a managerial career in the public sector, government, private industry, and other areas. Specialization in Marketing Management is traditionally preferred and is considered as the best MBA Specialization for future security as the demand for MBAs with Sales & Marketing skills never go down.